History

For over 120 years, our clients and partners have looked to us to be their local interface with the healthcare community in Malta. We are proud to say we have always delivered.

Victor Gera
Alfred Gera (Founder)
Alex Gera

Established in 1888, Alfred Gera started out as one of Malta’s first pharmacy retailers. Under the name of ‘Economical British Dispensary’, Alfred Gera imported galenicals and base chemicals from which medical compounds could be prepared and dispensed. Our founder’s vision to offer quality products at a fair price led the business to flourish.

When Alfred Gera’s sons, Alex and Victor, took over the running of the operation, the business began to supply other independent pharmacies in Malta and Gozo. Diversification into distribution had begun and paved the way for the company’s future direction.

Following the Second World War, the Gera family sold the pharmacy chain to focus on the distribution of pharmaceuticals at a time when prepackaged pharmaceuticals were starting to permeate the market. This emphasis on distribution continued and as opportunities arose, was extended to other retail categories such as personal care and food products.

Excellence is at the core of what we do, ensuring that we retain our leading position in local pharmacy distribution and other channels. A drive for innovation has ensured that we remain strong players in the sectors within which we operate.

Today

Continuing the tradition of excellence. We are proud of our heritage and continue to operate under the name of our founder.

We have a new generation of managers in all our areas of operation who continue to uphold the core values of Alfred Gera & Sons Ltd. which are still as relevant today.

Entrusted with the distributorships of top international brands, we have built long lasting partnerships with our suppliers. We listen to our clients, regularly conducting market surveys. In order to remain leaders in our market, we must evolve with its changing needs.

We consistently strive to represent each brand as if it were our own  – in line with the values the brand owners embrace while duly tailoring the approach to suit our local cultures and work practices.

We offer full logistical facilities out of a strategically located office/warehouse complex. We also believe in using technology to help ensure swift, efficient and reliable delivery to every client. We constantly adjust our goal posts to ensure compliance with changing international standards.

ISO 9001:2008 – Alfred Gera & Sons Ltd. quality management systems and supply chain activities conform to the requirements of ISO9001:2008.

Management Team

Our managers and employees are in many ways like our extended family. Their ongoing loyalty and dedication have helped us become who we are today. This is essential to Alfred Gera & Sons Ltd.’s ongoing success.